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Scott Lindsay's Articles in Internet Marketing

  • Internet Marketing And The Website Of Renown
    There once was a man who developed, “Ye Ole Grand Website of Renown”. It was a lovely site and he was well proud of his accomplishment. The navigation of the site surpassed Viking tales of old. Each section of the website sported a beautifully crafted signboard and Old England flare. Tidbits of knowledge were placed liberally throughout the site and the owner thought to wax fat and happy as he estimated the value of the site to his own family wealth. Lo this was a beneficent ...
  • Video Marketing – The One They Come Back For
    I was sent a link recently to a video that was powerful in the way it presented the idea of going the extra mile for customer in ways that were easy, but unexpected. I left the viewing of the video inspired and wanting to find new ways to make my own businesses better.

    While I was inspired by the video and would willingly send anyone to the site I also discovered this video to be a video marketing strategy for a series of inspiring books and motivational downloads.

    Th...
  • Traffic Building And The Mark Of Integrity
    If I go into a neighborhood convenience store and discover they make homemade soup and a hand crafted sub sandwich at a good price and with great taste I am likely to go back again. They just improved their foot traffic because I plan to come back.

    If I see a sign that tells me a roadside diner has the world’s best cup of coffee and I get a cup that tastes a bit like motor oil I will likely refrain from visiting that location again. They have just decreased their potential...
  • Traffic Building And Tool Creativity
    There have been some amazing stories of individuals who have been very successful in traffic building in relation to their auction offerings.

    There have been incredible stories of how an individual will write a description of the product that reads more like a column by Ann Landers with the humor of Dave Barry.

    The description itself is so entertaining and relatable that individuals flock to the auction site simply to read the description.

    I recall one story of a mom...
  • Site Promotion And The Tattoo Man
    There are so many ways you can market a product.

    Some of the more unique approaches to traditional advertising came in the form of sandwich board signs and willing men and women who would stand on busy corners and attempt to capture the attention of those passing by. Magnetic signs were (and still are) used to place a business logo on the side of a vehicle. Some individuals have sold a portion of the space on their head for a tattoo with the promise to leave their head cle...
  • Building Your Way To Online Success Part 6
    MARKETING YOUR WEBSITE:

    You’ve taken the time to ensure that your site is search engine friendly, meta tags have been added and you’re ready to take the next step in establishing a successful website. So where do you go from here?

    One of the best means of achieving your marketing goals is through the use of the website Self Promotion.com (http://www.selfpromotion.com/). This site provides assistance in learning the basics of website promotion. Multiple resources are ava...


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